WorkQuietova · DTC brand + platform

A sleep brand and its whole platform.

Name, identity, product line and labels, then the platform it sells on: a custom storefront and checkout with subscriptions and upsells, a members library, an admin, an email engine and the blog.

The Quietova storefront on a laptop and phone on a nightstand
ClientQuietova
IndustrySleep supplements
EngagementLaunch build
Services10 across Brand, Content, Web, Growth

Drift, Deep Drift, Exhale and Thrive supplements, the Evening Ritual lavender soap, and the Quiet Hours members library.

What we did

10 services, one crew.

Brand

2 services
  • Name & identityThe Quietova name, mark and night-sky visual language.
  • Product line & label designDrift, Deep Drift, Exhale, Thrive and the Evening Ritual soap, one label system across all of them.

Content

2 services
  • Product photographyMoon-set and flat-lay product shots for the store, ads and email.
  • Ad creativeA library of product ads sized for every placement.

Web

5 services
  • Custom storefrontA storefront built from scratch in Next.js, fast on the phone.
  • Custom checkoutIts own checkout with subscriptions, an order bump, upsells and downsells.
  • Members libraryThe Quiet Hours library members open on desktop or phone.
  • Admin dashboardOrders, fulfillment, subscriptions and customers run from one place.
  • Blog & SEOThe Quiet Hour blog, written for the questions sleepers search.

Growth

1 service
  • Email engineFlows and campaigns sent from the platform itself.
Web · Platform

Storefront, members area, admin.

Three sides of one platform. Customers buy on the storefront, members open the sleep library, and the team runs orders, subscriptions and customers from the admin.

Next.jsSubscriptionsUpsellsMembers libraryAdmin
Web · Walkthroughs

Click through it yourself.

Screen recordings from the live build: the storefront from product page to checkout, and the members library on desktop and phone.

DesktopMobile
Web · Blog & SEO

Content that ranks.

The Quiet Hour blog answers the questions people type at 2 a.m., and every article links back to the product that helps.

ArticlesTechnical SEOInternal linking
Content · Ad creative

One shoot, a full ad library.

Moon-set product photography cut into ads for every placement.

Static adsAll placements

The label system and the shoots.

Start a project

Want this for your brand?

Tell us what you're building. Within one business day you'll have a plan, a timeline and a straight answer on budget.

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